Alternative Medicine

News, commentary, criticism, analysis, and research from complementary and alternative medicine.

Chiropractic

A psychic child bride and ghostly inspiration: the invention of chiropractic

Michael Marshall -
Daniel David Palmer, the inventor of chiropractic, claimed his movement was inspired by spiritual communication with the ghost of a doctor
Wellness

New Year, New You, New Woo: 2025’s health and beauty ‘microtrends’

Alice Howarth -
Every new year comes with a fresh list of do's and don'ts from beauty and wellness influencers, as social media speeds up 'microtrends'
Alternative Medicine

The abuse of the scientific method in so-called alternative medicine

Edzard Ernst -
Good science relies on testing and falsifying hypotheses – in alternative medicine, too often researchers seek to confirm what they think they know
Wellness

Lemme Purr: the celebrity-backed wellness gummies trading on intimate insecurities

Alice Howarth -
Backed by Kourtney Kardashian, Lemme Purr gummies incorrectly persuade women they have a problem with their vagina, and then sell them the solution
Alternative Medicine

First do no harm? Treatments don’t need to be harmless, as long they do good

Edzard Ernst -
Rather than 'do no harm', doctors must do more good than harm – an ethical obligation that alternative medicine almost inevitably fails to meet
Health

Moroccan Argan oil is an interesting traditional product, but it’s certainly no panacea

Alice Howarth -
Argan oil from Morocco is said to have all manner of health benefits, from preventing hair loss to boosting the immune system - all based on little to no evidence
Alternative Medicine

Animals, acupuncture and alt-med: the Brazilian penguin being subjected to Enya

Natália Pasternak -
A recently rescued penguin in Rio de Janeiro is being treated with acupuncture, cannabinoids and music therapy - despite a total lack of evidence
Wellness

Wim Hof: the self-described ‘Ice man’ whose extreme health claims leave many cold

Michael Marshall -
Wim Hof has developed a cult following among wellness influencers for his extreme tales of endurance, but his icy legend somewhat melts under scrutiny
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Expert skeptical analysis of pseudoscience, conspiracy theory and claims of the paranormal.

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