Alternative Medicine

News, commentary, criticism, analysis, and research from complementary and alternative medicine.

Wellness

Lemme Purr: the celebrity-backed wellness gummies trading on intimate insecurities

Alice Howarth -
Backed by Kourtney Kardashian, Lemme Purr gummies incorrectly persuade women they have a problem with their vagina, and then sell them the solution
Alternative Medicine

First do no harm? Treatments don’t need to be harmless, as long they do good

Edzard Ernst -
Rather than 'do no harm', doctors must do more good than harm – an ethical obligation that alternative medicine almost inevitably fails to meet
Health

Moroccan Argan oil is an interesting traditional product, but it’s certainly no panacea

Alice Howarth -
Argan oil from Morocco is said to have all manner of health benefits, from preventing hair loss to boosting the immune system - all based on little to no evidence
Alternative Medicine

Animals, acupuncture and alt-med: the Brazilian penguin being subjected to Enya

Natália Pasternak -
A recently rescued penguin in Rio de Janeiro is being treated with acupuncture, cannabinoids and music therapy - despite a total lack of evidence
Wellness

Wim Hof: the self-described ‘Ice man’ whose extreme health claims leave many cold

Michael Marshall -
Wim Hof has developed a cult following among wellness influencers for his extreme tales of endurance, but his icy legend somewhat melts under scrutiny
Wellness

Menstrual masking: the inadvisable trend of treating acne… with period blood

Alice Howarth -
Menstrual masking - or using period blood as a beauty product - is just the latest in a line of dubious wellness trends based on the body's waste products
Alternative Medicine

Floral alchemy: the even stranger Brazilian cousin of Bach Flower Remedies

Mauro Proença -
Endorsed by the São Paulo city government, floral alchemy claims to be able to heal based on vibrational energy derived from lunar cycles
Alternative Medicine

Could AI help fix the issues of ineffective alternative medicine regulation?

Michael Marshall -
A new study uses AI to identify misleading health claims, showing that with the right motivation and technology, proper regulation of alternative medicine is possible
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